Hers launched in 2018 as the women’s health counterpart to Hims, and the two brands now sit under a single publicly traded parent, Hims & Hers Health. The platform sells birth control, hair loss treatment, mental health prescriptions, sexual wellness products, dermatology formulations, and a fast-growing weight loss program. This hers review covers what Hers charges across each category in 2026, which treatments hold up clinically, where the platform falls short, and how Hers compares to Nurx, Wisp, and other women-focused telehealth options. The condensed answer: Hers is competitive on hair loss and mental health basics, mediocre on birth control variety, and similar to Hims on weight loss.
How Hers works and what kind of platform it is
Hers is a direct-to-consumer telehealth platform with an asynchronous prescribing model. You select a condition, complete an intake questionnaire, and a contracted clinician reviews your case typically within 24 hours. Approved prescriptions ship from Hers’ partner pharmacy. The platform does not bill insurance for the consult, though some prescriptions can be sent to a retail pharmacy where insurance may apply.
Most Hers products are sold on auto-renewing subscriptions billed monthly or quarterly. Mental health and weight loss require an initial video visit; birth control, hair loss, and skin care typically run on the asynchronous model. For broader context on how Hers fits among women-focused DTC platforms, see our telehealth guide and our best telehealth for birth control roundup.
Hers pricing across major treatment categories
Birth control through Hers starts at $15 per month for generic combination pills and goes up to $30+ for branded options. The selection is reasonable but narrower than Nurx, with around 50-60 pill options versus 100+ at Nurx. Hers does not currently prescribe IUDs, the contraceptive ring, or the patch, which limits the platform for patients who need non-pill options.
Hair loss with topical minoxidil 2% or 5% runs around $20-30 per month, with the full hair kit (minoxidil + supplements) at $39-44 monthly. Mental health visits are $35 for the initial consult; generic SSRIs are $25-49 per month. The weight loss program is the same model as Hims: $79 initial visit, $99-199 monthly for ongoing care, plus medication. Skin care like tretinoin formulations runs $35-50 per month. Yeast infection and UTI prescriptions are $24-39 each.
Hers for birth control specifically
Birth control is one of Hers’ core categories, and the platform genuinely makes prescription contraception easier for women without an established gynecologist. The intake covers contraindications appropriately — patients over 35 who smoke, those with a history of blood clots, migraine with aura, or uncontrolled hypertension are screened out of estrogen-containing pills, in line with the CDC’s Medical Eligibility Criteria for Contraceptive Use.
The weakness is selection. Hers carries the most common combination pills and a few progestin-only options, but Nurx covers a meaningfully broader formulary including patches, rings, and emergency contraception. Hers also doesn’t currently offer IUD prescriptions for in-office insertion, which Nurx does coordinate. For deeper detail, see our Hers vs Nurx head-to-head and the Nurx vs Hers for birth control comparison.
Hair loss and dermatology on Hers
Female pattern hair loss is undertreated in conventional dermatology, partly because oral finasteride is approved only for men and most women’s options require off-label prescribing. Hers’ approach centers on topical minoxidil 2% (the FDA-approved version for women) and topical minoxidil 5% off-label for women who tolerate it. Spironolactone, an off-label oral option used widely for female hair loss and acne, is also available through the platform.
The pricing is competitive, but the larger value is access — many primary care doctors aren’t comfortable prescribing spironolactone for hair loss, and dermatology wait times in many markets exceed 90 days. The skin care side, with custom-formulated tretinoin and clindamycin combinations, is similar in approach to Curology but at slightly different price points, with a more limited customization range. The Curology vs Apostrophe comparison covers the dedicated acne platforms in more depth.
Mental health on Hers
Hers offers anxiety, depression, and insomnia care through asynchronous prescribing of SSRIs, SNRIs, and certain non-controlled sleep medications. The model works best for refills of medications a patient has been stable on, where ongoing access matters more than complex titration. For new diagnoses, the asynchronous model is thinner than dedicated platforms.
For comparison, Brightside vs Cerebral covers the platforms with deeper psychiatric medication expertise, and Talkspace vs BetterHelp compares the major therapy-focused options. Hers does not offer therapy as part of its mental health program, which is a meaningful gap for patients who need both modalities. If you’re new to mental health treatment and unsure where to start, a platform with both medication and therapy is usually a better entry point than Hers.
Weight loss through Hers
The Hers weight loss program is functionally identical to the Hims version, run on the same parent platform with the same clinician network. The program offers compounded GLP-1 medications when legally available, plus access to branded Wegovy and Zepbound through partner pharmacies. The 2025 changes to the FDA shortage list reshaped pricing — much of what was advertised in 2024 at $199-299 monthly for compounded semaglutide is no longer available, and the program now leans more heavily on branded medications for new patients.
Eligibility requires a BMI of 27+ with a comorbidity or 30+ without, in line with FDA labeling. The clinician evaluation is genuine, and patients with contraindications including personal or family history of medullary thyroid carcinoma are screened out. For program comparisons, our Calibrate vs Found and Noom vs Calibrate pieces cover the dedicated weight loss platforms.
Where Hers falls short
The auto-renewal subscription model produces the same complaints documented for Hims. Customers report difficulty canceling before the next billing cycle and surprise charges on quarterly shipments. The Better Business Bureau and Reddit threads carry hundreds of similar reports.
The platform’s clinical depth is also genuinely limited for complex cases. PCOS management, for example, is partially served — Hers can prescribe spironolactone and metformin off-label — but the integrated workup with a reproductive endocrinologist that PCOS patients often need is outside the model. Patients with multiple chronic conditions or complex medication interactions will get more value from a primary care platform like PlushCare or a traditional in-network doctor.
Frequently Asked Questions
Does Hers prescribe IUDs?
No, Hers does not currently prescribe or coordinate IUD insertions. For IUDs, you’ll need to see an in-person provider — Nurx coordinates IUD prescriptions to be picked up at an in-office insertion appointment, but Hers does not offer this service.
Does Hers take insurance?
Hers does not bill insurance for the visit fee. Some FDA-approved prescriptions can be transferred to a retail pharmacy where insurance may apply. Most Hers customers pay out of pocket for memberships and compounded medications.
How quickly does Hers ship?
FDA-approved medications typically ship within 1-2 business days of approval and arrive 3-5 days later. Compounded weight loss medications can take 7-14 days due to pharmacy lead times.
Can men use Hers?
Hers is designed for women, but the platform is technically not gender-restricted in all categories. Most men using Hims & Hers brands choose Hims because the formulary is tailored to men’s conditions like ED and male pattern hair loss.
Is Hers safe?
The clinical infrastructure is real and the medications are FDA-approved or compounded under appropriate regulations. The platform is HIPAA-covered. The biggest safety consideration is that asynchronous prescribing is not the same as a comprehensive in-person workup — patients with complex histories or multiple medications should be cautious about relying on Hers as a sole care source.
The bottom line on Hers
Hers does well at simplifying access to common, low-complexity prescriptions: birth control refills, topical hair loss treatment, generic SSRIs, and basic skin care. The platform’s strengths align with patients who already know what they want and need an efficient pipeline rather than a comprehensive workup. For broader birth control selection and IUD coordination, Nurx is a better choice. For complex mental health, dedicated psychiatry platforms outperform Hers. For comprehensive primary care, Hers isn’t designed to be the answer. Treat Hers as a focused tool for specific use cases, not a full-service medical home.